Marketing Strategy in the Digital Economy - In-person MBA Trial Class
Event Overview
Ready to drive your career forward? Join us for an interactive session exploring marketing strategy through hands-on case studies and peer discussion. By examining how leaders like Netflix identify core market shifts, you’ll see exactly how the GLOBIS MBA equips you with the mindset to solve complex problems and redefine your professional trajectory.
Guided by Alex Scharf, Director of Product Development at GLOBIS with a background in engineering, this session features:
- Cutting-edge business strategy frameworks to help your company excel in a changing world
- GLOBIS's unique, case-centered learning environment for a dynamic, interactive learning experience
- Information on the Part-time & Online MBA, Full-time MBA, and Pre-MBA programs, including details about their curriculum, schedule, and finances.
This MBA trial class offers a preview of our Essentials of Marketing and Strategy Pre-MBA course, designed specifically for professionals in Taiwan. Join us for a first look at the GLOBIS Taiwan Pre-MBA program and our upcoming on-ground learning community launching in July 2026.
Don't miss this chance to discover how GLOBIS Taiwan can elevate your career in the digital era!
Agenda
| 13:00 | Reception |
|---|---|
| 13:30 | Introduction to GLOBIS |
| 13:45 | Trial Class |
| 15:30 | Networking |
Speaker
Alex Scharf
Director, GLOBIS Corporation
Alex Scharf is the product director for GLOBIS Unlimited, an online learning platform focused on business content which has been used by over 150 companies globally with learners from more than 50 countries.
Before launching GLOBIS Unlimited, Alex launched GLOBIS’s Online MBA program, the first 100% live online MBA from an accredited institution in Asia. Alex serves on the board of directors at GLOBIS USA Inc., based in San Francisco, California. Alex has lived in Japan for more than ten years, working in local government, technology, and education.
He is fluent in Japanese and holds degrees from the University of Washington and Oregon State University. He has also completed certificate programs at Harvard Business School and INSEAD.
Education:
BA, International Studies, University of Washington
BS, Computer Science, Oregon State University
MS, Data Science, University of Illinois